Events

Sports Event

Alumni who are passionate about collegiate sports are some of the easiest prospects to connect with, because they’re still very invested in their school’s success … albeit on the field. Giving them the opportunity to benefit your institution’s athletic programs is a sensible approach — but a more exclusive option may be a bit of VIP treatment at the next game. Invite alumni to a private tent or section with complimentary food and drinks where they can mingle before the game. Hold a fundraising raffle or another friendly, fun challenge to raise additional revenue.